How to Leverage Smart Vending Machines to Increase Brand Reputation?
India’s organized retail landscape today is, to put it mildly, a competitive one. In order to stay relevant, Direct-to-Consumer (D2C) enterprises must build and maintain a strong (read: consistent) brand reputation. This is easier said than done, and it’s a marketer’s full-time job to continuously find new ways to reach and engage with their target […]
The Benefits of Smart Vending Machines for D2C Brands
Maintaining your D2C brand’s competitive edge in India’s rapidly expanding market is a challenging endeavor, one that many businesses are currently experiencing. As Inc.42 forecasts, the collective value of direct-to-consumer (D2C) brands in India will surpass $100 billion by 2025. Staying ahead of the competition thus requires more creativity than ever. D2C brands need innovative […]